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The small business revolutionary's handbook of strategy and tactics You don't own the wave, you ride it...
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Author | Topic: You don't own the wave, you ride it... |
Jim_Salmons Black belt |
posted 05-22-1999 07:29 PM
I can readily imagine a grizzly old surfer imparting these sage words, "You don't own the wave, you ride it," when asked to reveal the secret to his success. These words can serve equally well as a foundation for strategic thinking in the nanocorp. We don't own the wave, we ride it. The Industrial and Post-Industrial Ages were about owning waves. The accretive growth of conventional business revels in the competitive advantage of wave ownership. But who wants to own a wave? Each one inevitably peters out on the shore, doesn't it? Bad investment. Truth is, and we all know it, it is more fun to ride a wave than it is to own it. What are some examples of wave riding in today's world? and What are the strategic and tactical implications of wave riding for the nanocorp? |
Jim_Salmons Black belt |
posted 05-23-1999 04:42 PM
A most exciting and encouraging example of non-wave-ownership in the Internet and software domains is the Open Source movement. Metaphorically, Open Source is a three-legged stool. The first two legs, free and source code provided, get the lion's share of attention. But it is the third leg, voluntary collaborative maintenance, support and extension where the true value of open source lies. Scratch the surface of anyone prominent in the open source community and you will find a natural born "rider," not an "owner." From a rider's standpoint, sohodojo will benefit from the extra leverage of the open source movement as we build executable business model frameworks using ZOPE (Python-based) technologies running on Linux boxes with Apache servers, all outstanding open source products. We will get a head start developing nanocorp-useful software by using these exciting Open Source technologies. The products of our effort will, in kind, be licensed under the Open Source Initiative so others can get a similar head start in solving their favorite problems. We won't own these fruits of our labor in the traditional sense. But you can bet, we have every intention of riding whatever wave of influence we help to create. [This message has been edited by Timlynn_Babitsky (edited 23 July 1999).] |
Jim_Salmons Black belt |
posted 05-29-1999 04:37 PM
I recently did a 'Pub Jeer' about a Tcl/Tk tool software vendor who doesn't get it and a Perl tool vendor that does... understand wave ownership and riding, that is. |
PaulEveritt White belt |
posted 07-19-1999 09:39 PM
Let's talk about that three-legged stool. More specifically, let me share some experience as the guy that Believe it or not, some even get the community part, Some also respond to the argument of "others will find and fix the With something like Zope, which is designed to provide framework But there's something bigger than these. Don't think of it as a fourth leg on the stool. No, that would Businesses trained in the rat race have a five mile wide And when it comes to mission-critical stuff, who trusts their If your business is down, and losing a million a For me, Open Source is about retaining a chance in hell that I'll Imagine if automakers shipped cars with the hoods locked, and only Sure, there are still businesses that think "living online" is ------------------ |
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