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The Nanocorp Primer #1

The Road Less Traveled and Where It Leads...

'Ruthlessly small' in a nanocorp world

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Visit Dan Pink's Free Agent Nation... and don't forget to subscribe to Dan's newsletter! Dan Pink has interviewed hundreds of independent professionals, contract workers, soloists and every other kind of non-employee worker for his bestselling book, Free Agent Nation: How America's New Independent Workers are Transforming How We Live (Warner Books, 2001). A successful free agent himself, Dan's articles about Free Agency and the New Economy have appeared in such diverse publications as Fast Company, The New York Times, The Washington Post and The New Republic. In a former life, Dan was Vice President Al Gore's chief speechwriter. Visit Dan's Free Agent Nation website for a growing cache of excellent Free Agent commentary and resources.

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Dan Pink, the 'Studs Terkel' of the Free Agent movement, has been tuned into the dojo since our early days. One meme -- our 'ruthlessly small' nanocorp -- has captured his attention.

From Dan's Free Agent Nation: How America's New Independent Workers are Transforming How We Live (Warner Books, 2001):

"One intriguing variety in the broad fields of microbusiness is what entrepreneurial free-agents Jim Salmons and Timlynn Babitsky of Raleigh, North Carolina call the 'nanocorp'. That's an enterprise that is, in their marvelous phrase, 'ruthlessly small'. They say, 'That doesn't imply that we roam around beating up on folks. It means that a nanocorp is committed, ruthlessly committed, to a 'no growth' policy... The 'ruthless' of 'ruthlessly small' is a reminder to ourselves that we are using size as a competitive weapon."

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